What they offered was effectively a way into the Steinway & Sons brand at a price that did not break the bank. These came to market in 1991 and were well received, making a major contribution to the hundreds of colleges and schools that are now titled ‘Steinway’ schools. The ‘Essex’ brand emerged in 2001 following on from the success of ‘Boston Pianos’, also manufactured by Steinway & Sons. An added incentive that Steinway & Sons offers is that if you find yourself in a position to be able to purchase a new Steinway grand piano within ten years of having purchased your Essex Piano, Steinway & Sons will give a 100% purchase price against the new grand. The Essex range included both upright (vertical) pianos and grand pianos, so there is something there for all pianists. From the Steinway & Sons information, they claim that the very latest technology together with the best Steinway craftsmanship goes into making each Essex Piano. Steinway & Sons have been manufacturing pianos for over 160 years and have as I’m sure you know, one of the most enduring reputations for creating the finest pianos in the world. The first reason is that the ‘Essex’ range is manufactured under the banner of Steinway & Sons. At first, you might consider this name not to be grand or glamorous enough to command your attention, but you would be well advised to dismiss such preliminary reactions and look a little deeper into the range of instruments. Amongst the selection of pianos that are dominating the market are the range of instruments called ‘Essex’ pianos. The market is flooded with options and it can be easy to be misled or simply bewildered by the range of possibilities. It’s often quite challenging to take the final decision to buy a new or used piano.
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